JPMi On Fire

JPM Interactive has entered into an agreement to deploy its rapidly increasing portfolio of online games via Microgaming Systems QuickFire platform.

In addition to developing new and exciting content under the Max Power brand, JPMi is also in the process of converting its acclaimed library of classic AWP titles ready for release on QuickFire.

The JPM group has a 40 year history of developing engaging and profitable games for a variety of international markets and according to JPMi's Andrew Davies, players have been responding well to seeing their favourite pub and club machine titles repurposed for use online.

"Operators are finding that JPMi's AWP style games bring an added dimension to the online player experience, broadening their player base and boosting the confidence of new players who are already familiar with the JPMi titles, having enjoyed them in other land based environments.

"The innovative QuickFire platform, powered by Microgaming, will enable the JPM group's extensive games catalogue to be integrated with a variety of external player account systems. Our games will benefit from QuickFire's world-class infrastructure and support, plus the player will be rewarded with rich and entertaining gameplay," he added.

Commenting on the agreement, QuickFire spokesperson, Ashley Sandyford-Sykes, added: "We're delighted to be partnering with JPMi and believe that this venture will be highly successful. Our first class service and easy integration process means that any new products can be rolled out to operators with the minimum of fuss. We are looking forward to working together over the coming months."

Games integration is now well under way and the first titles will be deployed to operators over the coming weeks.

JPMi's initial release will be Turbo, a game based on the company's hugely successful Max Power games concept. This will be rapidly followed by Criss Cross Cash, Eldorado, Daytona, 4th Dimension and Black Magic. All are feature-rich multi-stake games with multiple win lines and the exciting Max Power progressive bonus feature.

To ensure that its future lives up to its past, JPMi has also made a substantial investment in its own unique platform Gameology, in addition to building an enviable games development team, and ensuring resources are in place to meet the online gaming sector's requirement for regular delivery of unique, innovative and profitable game content.

JPMi's world class games may be played for free at